What are Some Tips for Creating an Effective and Affordable Logo Design?

Made with Canva

When it comes to businesses, logos are essential. A logo is significant for a brand since it represents it. Many options are available to make a logo nowadays. We have online drag-and-drop tools by which we can easily make a logo in seconds. These tools are free but have some limitations. Logos represents your company everywhere. Companies will show it on their products if their business sells stuff. It will appear on your websites and around. Whenever people recall your brand name, they will remember how your brand logo looks. So, designing a good logo for your brand is essential. Below we will discuss how you can get good logo if you have less budget.

  1. Make Logo Yourself

We don’t get quality logos in less budget. However, you can create free logos online, but you need to buy premium membership of those applications to get transparent, vector, and high-resolution logo files. Many startup businesses don’t have enough budget to hire expert graphic designers to make logo designs. If they settle for newbies graphic designers whose logos aren’t much creative, they don’t end up getting the perfect logo they desire. 

The solution to this is that you try to make your own logo. It might seem very difficult, and it is tough, but just take a pencil and paper and sit down. Brainstorm ideas about your logo. Think about these things:

  • What your business is about?
  • Who will be your customers?
  • In which country do they belong?
  • Is your product or service for men or women or both?
  • What age group people have you targeted as your primary audience?

Ask yourself these questions, and then try to make something on paper.

 Online Logo Makers

If you fail. You can try tools like Canva. You can get many free logo templates to work on and create a unique logo. However, these logos might not appear as impressive as traditionally made logos. It because many other people use the same template to design their logos and also lack creativity. But if you invest in your effort, you can make those logo templates into unique stamps. However, most of those logos are not creative designs. They appear like many texts and symbols put together to make a logo, and that’s why we say online logo creating tools lack creativity. But if you work hard and smart on it, you might form a great unique logo. 

By the way, you don’t have to worry much when you design a logo since companies change their logos or improve and renew them if they find it necessary. For example, Pepsi has changed its logos from 1898 to the present date many times. The first concept of their logo was text-only. Second concept has a pinch of the first ones’ font, and the design is different. The new versions they made from 1950 to the present day have the same concept.

Logos Reference: https://1000logos.net/pepsi-logo/

It’s essential to keep the basic idea is similar while making it modern according to the age. However, some companies have totally changed their logos. For example, Udemy and Payoneer. They looked like this.

Logos Reference: https://logos-world.net/udemy-logo/

Now they have changed their logos to this design, which differs from their previous designs. 

Logos Reference: https://1000logos.net/payoneer-logo/

If you have a less budget for your logo, you can choose two ways to create a logo. 

  1. Choose an Intern Designer

He will at least make a logo for you creatively. You can use it for some time, and when you have a better budget for your business in the future, you can give that design to an expert and reasonable graphic designer and ask him to improve this logo. Or might create a new one from scratch. And if the newcomer designer made an excellent logo for you despite less experience, it would be a win-win situation for you. Although if you designed it yourself and think that it’s not good enough, you can pass it to an expert and ask him to improve your logo.

It is helpful if you people to give feedback on the logo you make. Ask your friends, family, and random people and tell them you need sincere and frank advice on it. Some graphic designers also give you a free mockup design before you decide to work on them. If you find such graphic designers, then it’s good. You can ask them for a free design, and if you like their work, then purchase from them. You can check for logo designers who offer a free design on freelance platforms.

Final Words

We have discussed getting an effective logo on an affordable budget. To summarize, you probably won’t get an excellent logo in less budget. There are many ways to create a logo for your business. You can choose to do it yourself or hire a designer to help you create a logo. You can design your logo yourself using logo-making applications or hire an intern graphic designer who agrees to work on less budget.

If you have created a logo yourself, be sure to ask friends and family for feedback on your work before finalizing it. However, you can get excellent designs that you can, later on, improve when you have a reasonable budget. If you have a medium budget to design a logo for you, you can contact any good graphic design agency. Getting a good logo is easy but is expensive. Whereas getting a good logo design affordable service can involve a minor hassle but once found, it’s easy too.

Leave a Reply

Your email address will not be published.